Back To Business

Hey y’all!

So I’ve been away for a while as you know. I’ve also endured major life changes (as you know) and I am here to of course share what I’ve learned during this time so that maybe you can apply it to your own life if you choose.

So, during my engagement (and relationship), I wasn’t really “allowed” to do what was necessary to cater to and grow my business. My business suffered greatly and my sales were as low as ever! They were even lower than when I first started my business years ago!!! When I got back to Los Angeles a month ago, I began spreading my wings and figuring out new ways to promote myself and my brand. This included taking necessary promotional pictures, upgrading my website and being the face of my own brand again.

It’s been so much easier finding photographers in Los Angeles who are available at the drop of a dime so this helped with rebuilding my website back up. This is extremely important for a quick turn over.

I struggled with my website for so long and I often stressed myself out trying to make it something that it was never going to be in the place that I was in. Not a lot of people were on the same page as me, nobody really had the same ideas and headspace and the product I thought I wanted took forever to get to me and once it got to me it wasn’t what I wanted but I was forced to try to push it because I invested in it. #thestruggle

My website now is pretty clean with high quality photos and look who it is! ME! Now, I know I’ll get tired of modeling for my own site but for now I AM MY OWN BRAND! I stressed the importance of this in my booklet “How I Became My Own Business“. Anyway, check out the screenshot of my website now.

Screen Shot 2017-03-09 at 4.01.07 AM

SHOPCHRISSZOE.COM (<<< for those who don’t know the site)

Also, when I would take promotional photos for my personal brand and/or image to boost sales, I would constantly be ridiculed and it made it very difficult to promote effectively. Below is an example of how I used to promote and then how I promote now.


Screen Shot 2017-03-09 at 4.06.38 AM

Unoriginal, inside the box, “not really happy to be doing it this way but we’ll try it”, setting up a tripod and trying to get the best angle I could… etc… You get it..

Screen Shot 2017-03-09 at 4.05.20 AM

Genuinely a happy and natural moment, creativity, someone to help portray the best angles to sell the product, natural settings, etc.. YOU UNDERSTAND!

So basically, I let myself slip for the past year by allowing someone else to determine how I would live my life. Someone really famous and popular once said,

“Blindly in love, I fucks with you
‘Til I realize, I’m just too much for you
I’m just too much for you”,

and I would apply that to not only my situation but a lot of others. I hope this helped you as much as it helped me. The best teacher is experience for me so if I hadn’t gone through it, I wouldn’t have really applied & appreciated this.

Much Love,





  1. Hi Chris,

    I wanna start by saying I respect you as a business woman and as a woman period. I’ve been following you for years now and I’m sure what you went through wasn’t pleasant and I’m happy that you got through it. I’m wondering though why on social media you were portraying this relationship as really good and even posting blogs on relationship advice? Not to sound rude but from the way your making it seem your relationship was controlling and borderline abusive and yet on social media and in your blogs it sounded perfect. Is that part of the social media personality where life on social media is just an illusion? And do you plan on taking steps to be more private in the future?



    1. Well Samantha, most of the time we are taught to not spill every relationship hassle we have and to show the positive. This happens in marriages all around the world. My story will continue to be revealed so hopefully you’ll keep following and understanding a bit more.

      Liked by 1 person

      1. Hi Chriss,

        Thanks for replying. I hope you know I wasn’t trying to bring you down in anyway. I just think that once you start offering relationship advice, especially on a platform where you have a influence on so many people, there’s a certain amount of accountability and realness that’s owed to your audience. All the best in your journey and hope you come out okay.


    2. Samantha I thaught the same too. It looked so perfect . So I am shocked about the revelation. If she was dealing with all these issues why did she post on social media about such a perfect life ? Hmmm


      1. Michelle thank you. As sad as the situation is, it was a big shock to see that revelation as well. There was a blog post that has since been deleted that was titled something like how we make our relationship work or something along those lines. It just didn’t sit well with me. It was a little bit braggadocious in my opinion and I guess just further reinforces to me the smoke and mirrors of social media.


    3. Not one relationship in this world is perfect. And whoever is dumb enough to believe that has never actually been in a real relationship. It seems to me yall are too concern with how her relationship was. Why does it matter how she protrade how it was? EVERYONE, and I do mean everyone now a days only show the good in a relationship on social media. Who cares if her relationship seemed perfect but it wasn’t…Lets clap it up for Chriss! It took a lot of courage to post what she did and tell HER story.


      1. Ma’am please stop. No one was disrespectful to her for you to be throwing words like dumb and protrade (it’s portrayed btw) as if any of that means anything. Am I meant to ignore that there was a whole blog post on this site about how we keep our relationship happy and then 2 months later it’s coming out that he was abusive? That all I was pointing out. Ya everyone does it but you don’t have to go out of your way to show us how happy you are when you know it’s not right. Are you good with that or would you like to continue?


  2. I am so happy for you. You are inspiring me to move on from my past..Blindly in love I fucks with you, till I realize I’m just too much for you! I’m so glad I read this.

    Liked by 1 person

  3. When I saw that you were not promoting your brand as much, you had a studio built but there was no music, the light in your eye was dim and you always looked sad, I knew that something was going on and it was to your complete detriment. I am happy that you’ve spread your wings again. He did not want a self sufficient partner, he wanted a trophy he could control and abuse with his money. Thank GOD you dodged that bullet. I wish you well on your new journey. Continue shining and winning. PEace and Blessings.

    Liked by 1 person

  4. Yes! So happy for your Chriss, your website looks much better with you modelling the items. I’m constantly going through changes with my site and also found that people interact more when they see me promote it on myself too, which is why i started my brand in the first place. Don’t lose sight of who you are babe, I wish you all the best hun.

    Liked by 1 person

  5. I love that you are so honest with us! You are beautiful, intelligent, creative, and a straight up boss! Sometimes we go through things that cause some growing pains but we come out on top! God is removing people and things that no longer serve you. Always know when God closes the door on something it means he’s about to bless you even more abundantly! Keep pushing through and shining queen!

    Liked by 1 person

  6. You never slipped… stepping stones my dear. #TheStruggle is real and rarely will anyone EVER understand your vision because it is your brain child, but even that is something to cherish, as it ensures that no one can do what you do.

    Keep growing and letting your supporters share in your journey Chriss, you’re a rare find in these “nothing to the imagination” Instagram times. I’m sure I speak for your thousands of followers when I say that.


    Liked by 1 person

  7. It’s so crazy the differences in photos. I would most definitely pick up the pieces in the new promoting style than the old just because you look sooo happy and comfortable. This story is so much more than the relationship itself, but more about being the boss b*tch you are and not allowing yourself to be held back by ANYONE! Even if they put a ring on it.

    Liked by 1 person

  8. I love and appreciate how genuine this post is. Too often in relationships people tend to lose themselves and true identity in order to please someone else. It’s so important for each person in the relationship to stay true to who they are in order to have a successful relationship and to be happy. I hope you continue to grow and discover more about yourself. When the time is right, I know the right man will come along and you won’t have to sacrifice anything that makes you who you are. Love you!

    Liked by 1 person

  9. Shine bright Chriss…Shine bright for he knows every hair on you head, what you would endure. He knows the choices you will make in life and the exact time to step i and help. Now that you’re back to being who he’s created you to be, walk with him along this journey and when you look up, you will be the Mrs to someone who has looked through a haystack to find you ❤

    Liked by 1 person

  10. My favorite thing about you is your honesty AND your love for Beyoncé (don’t hurt yourself 😍😂) I pray that you continue letting God’s light shine through you because it has helped me tremendously. You rock don’t ever change 🤘🏾

    Liked by 1 person

  11. hey I had a question..I just recently purchased your book how I became my own I just got it an hour ago… I was just wondering because I know the book didn’t make mention of it.. in terms of like having a fashion idea etc or design in you head, how did you go about finding someone to sew the design.. did you use one of them Alibaba manufacturers and also did you already have drawing experience to help in making illustrations. thanks you btw


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